Kering sells beauty business to L’Oréal to cut debt

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Kering and L’Oréal will link up in a partnership. The decision, led by Kering’s new CEO Luca de Meo, is a strategic move to address the luxury group’s substantial debt and allow it to refocus on its core luxury fashion business.

As part of the 4 billion euro deal, L’Oréal will take ownership of the high-end fragrance brand Creed. L’Oréal also secured a long-term agreement—a 50-year exclusive license—to develop beauty and fragrance products under Kering’s major fashion labels, Bottega Veneta and Balenciaga.

Both Kering and L’Oréal are French companies and are primarily listed on the Euronext Paris stock exchange.

Here are the main listings and ticker codes:

  • Kering: Listed on Euronext Paris (main listing), with the ticker symbol KER (formerly PRTP.PA). It is a component of the CAC 40 index

  • L’Oréal: Listed on Euronext Paris (main listing), with the ticker symbol OR (or OREP.PA). It is also a component of the CAC 40 index.

Both are very large, blue-chip companies in France’s main stock market index. They also have secondary listings or trade over-the-counter in other markets, such as the US.

Earlier re France:

This article was written by Eamonn Sheridan at investinglive.com.